V DESIGN LAB by Valeria Vigliani originates out of Valeria’s passion for jewellery, design, hand-crafting and appreciation of aesthetic design.
V DESIGN LAB is a jewellery laboratory that experiments with shapes, materials and textures to generate ideas that originate from everyday life. Architectural & industrial design, nature, travels, memories and new outlooks on life – all provide inspiration for V DESIGN LAB Jewellery.
An innate drive towards discovering the world pushes the V DESIGN LAB spirit to relentless research and explore shapes and moods, while nourishing inspiration and a continuous flow of ideas to create unique pieces of jewellery.
Handcrafted or 3D designed, V DESIGN LAB jewellery, characterised by clean and elegant lines, are studied to respect your personality while adding that “je ne sais quoi" that completes you and your outfit.
Valeria has always loved using her hands to materialize her imagination – it has been her way to relax, express her creativity or, simply put, enjoy life.
Born and raised in Milan, the worldwide renowned home of design and fashion, she has lived and breathed the city’s vibrant artistic environment, and experienced its relentless working culture since her younger years.
Her background in economics led her to work in marketing and communications for multinational companies, but the desire to start a project of her own was an overwhelming force, and one that was finally able to come to life
A move to Melbourne, Australia’s culture and fashion capital, was the perfect opportunity to approach jewellery and attend her first silver-smith training and other jewellery-making courses at North City 4 and CAE.
The move back to Europe was finally the turning point to start exploring her passion full-time. She attended the “Scuola Orafa Ambrosiana”, Milan’s most important gold-smithing academy, and completed the Master Course in Jewellery Design at the Milan Politecnico University.
Valeria now lives in Zurich, has welcomed her baby to the family, and has completely immersed herself into her project: V DESIGN LAB.